June 4, 2021. Fast Company reports on a new study by MIT and Google's Jigsaw project, which claims that a simple UI (user interface) pop-up window could reduce the spread of fake news, just by encouraging people to think and pause before resharing.
from the author: "This paper examines the technical literature on deepfakes to assess the threat they pose. It draws two conclusions. First, the malicious use of crudely generated deepfakes will become easier with time as the technology commodifies. Yet the current state of deepfake detection suggests that these fakes can be kept largely at bay. Second, tailored deepfakes produced by technically sophisticated actors will represent the greater threat over time."